What we do
We are marketing strategist so we offer a range of services but we generally like to start from the start and understand through research your business, your market and your clients. This way, when we get to the actual marketing stuff, we can build our plans and activities based on real insight and data.
Marketing Strategy.
It is all about the planning and as strategists this is where we like to start. We need to understand first so we look at your brand, your customers, your competitors and the market you operate in.
Then, to make sure we talk to your customers in the right way, we write you a positioning strategy that is your brand story and key messaging.
This is then translated into your marketing plan, where we look at what media channels we will use to get to these customers.
Branding and Logo Design.
Branding and logo design is how we bring your brand to life. We will look at your logo design, fonts and colour profile so you have all you need to keep a consistent brand image across all marketing activities.
Photography.
Photography is a key part to bringing your brand personality and style to life. We can help you with brand photography, product photography and company profiles as well.
Website Development.
Everyone needs a website presence and there are so many options out there to choose from. With Outasight Marketing we can help design and build your website but we will also do this on a platform that you can easily understand and update yourself, if you wish, in the future.
As we are marketers we can craft your story and how you talk about your products and services to customers. And make sure we sort the ‘back-end’ stuff so it comes up when people search for it.
Social & Digital Media.
Everyone love social media and so do we but we only do it for your brand if we think it is going to work! So we create a plan and we test and trial different concepts (organic and paid) to see make sure your customer respond to it. We do this because at the end of the day social media isn’t right for all brands and it is does require time and resources so it needs to be right for your plan.
For digital media we will look at your advertising objectives and what media channels will work for these. We look at your spend and develop a media plan and creative based on this.
Print, signage and collateral
Depending on how you want to talk to your customers we will help you determine what print channels are the best for you and help develop collateral, signage and direct mail that will talk directly to your customers.
If you are wanting to do print advertising we can look at media options for you and manage this on your behalf.